“The Anonymous Whole!
The real violence exerted by propaganda is this: by means of apparent truth and apparent reason, it induces us to surrender our freedom and self-possession. It predetermines us to certain conclusions, and does so in such a way that we imagine we are fully free in reaching them by our own judgment and our own thought. Propaganda makes up our mind for us, but not in such a way that it leaves us the sense of pride and satisfaction of a person that has made up their own minds. And, in the last analysis, propaganda achieves this effect because we want it to. This is one of the few pleasures left to the modern human: this illusion that we are thinking for ourselves when, in fact, someone else is doing the thinking for us. And this someone is not a personal authority, the great mind of a genial thinker, it is the mass mind, the general “they” the anonymous whole.” Thomas Merton